How The Right Choice Of Color For Web Design Impacts On The Viewer

Color Schemes

Color is one of the important elements of web design because it affects the mood of the viewers. Web design of Real Housewives of Orange County makes generous use of white space but navigation is highlighted by a purple color that means beauty and inspiration. The combination of white and purple in web design is consistent through the site creating a harmonious effect that achieves the desired results. Having the right color scheme is important in attaining a high quality website that will appeal to visitors.

Understanding the importance of color scheme in website design

In web design, one the first steps is understanding the color wheel where colors are grouped as primary colors, secondary colors and tertiary colors. The combination of colors for the website will depend on format and content and not the favorite colors of the web designer since they may not be apt for the subject of the site. Usually, the choice of the right color combination is made by mixing several colors and determining whether they will work well together. In website design, colors should not be too bright or flashy otherwise they can distract the viewer from the content. Color is often the first thing that will be noticed by the visitor and it is one of the elements that will create a first impression.

Why the right choice of colors matter

The right choice of color stems from its significance to the human mind since there are colors that can express messages or generate certain emotions. For example, red is a bold color that has different meanings among culture and if you will combine red with green it is closely associated to Christmas. Choosing colors for a website is often associated with branding. However, it is also important to consider that colors chosen individually may not work when mixed. Combining colors is an art and it takes a lot of efforts to mix colors that will strengthen the site and promote the brand. In many instances, if the color scheme is limited to 2 or 3 colors with different variations in shade, it means smaller file sizes for faster loading.

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Accelerating Move Of The Healthcare Industry To Cloud Computing – Reasons Behind The Increasingly Aggressive Switch

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In a recent breakthrough of medical studies, physicians use a secure platform through Amazon Web cloud-based Services. Collaborative cloud computing healthcare studies help physicians analysis of over 2,000 DNA in an ovarian and breast cancer targetted research. Since this is an enormous amount of data consuming a hundred terabytes, researchers at Mt. Sinai’s Icahn School of Medicine utilize AWS or Amazon Web Services, to securely store source files.

Cloud storage is secure, cost-effective and offers ease of access. This saves researchers a lot of time and resources, and future research would not be without it anymore. The integration of cloud computing healthcare research is necessary to meet three key essential needs: security of the platform and maintains confidentiality of patient information;scalability as the amount of data grows;and it allows collaboration in researchers by just providing access to the cloud, anyone authorized can have access to resources and make their own analysis.

The entire healthcare industry has spent a total of $3.7 billion in cloud services and is forecasted to grow three times to $9.5 billion by the year 2020. The cost efficiency and security of information drove not only physicians and hospital administrators but also patients to prefer cloud services. Healthcare professionals already started depending largely on cloud computing for back office needs only few years ago. This includes patient information storage and exchange. But the use of cloud computing in the healthcare industry has tremendously expanded. Aside from research, telemedicine or virtual care is set to be a thing in the next few years, all things to cloud services. Most routine doctor consultations do not require face to face interaction, so virtual care or telemedicine should be more cost efficient and convenient to both parties involved – doctor and patients. It is predicted that 80% of doctor-patient interactions will then be dependent on the cloud and the Internet.

Other uses of the cloud for health professionals is utilizing it as a medium to provide empowerment tools to patients. This means that patients will have easier and convenient access to information, widening the market reach. Cloud computing is highly versatile and flexible, it can easily be updated centrally to meet any need.

 

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Tips For Web Designers In Using Inbound Marketing

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A web designer has a business to keep thus marketing is also important for them. Marketing should be done in relevance to the current times. You might think of publishing a press release but is it what your business need? Will it reach your potential clients? No. This is why inbound marketing is proving to be a more effective alternative for web designers. As a web designer, here is how you can apply inbound marketing to what you do:

  • First, there should be a content plan prior to starting the design. Before building a website or redesigning it, there should be content to focus on. Majority of the designers would focus on anything else and the content will come last and it is evident in the result. It shows that the content is not related with the design of the website. This can be done by planning where you are going to put the features and services of the website, where to put offers, call to action as well as forms and writing contents for your website so you can plan on how the design will revolve around these.
  • Website must be optimized for mobile users. This is another important factor nowadays where majority of online users are browsing through their mobile devices. If you don’t want to create a mobile version for your site, make sure that the design is responsive. This way, your website will display properly even on various screen sizes.
  • Integrate offers into the website’s design. There should be call to action buttons as well as forms that the visitors can fill up. A signup form will make sure that your visitor will come back. Offering a downloadable guide or e-book is another way to encourage them to sign up.
  • Lead capture should be included. This can be done by using the right tools. There are various places in your website where you can put forms in capturing leads and the most common are the popup, sidebar, box that is triggered by scrolling or in the bar located above the navigation option.

All these things are incorporated if you hire crewdo to perform inbound marketing for you business, no matter how big or small.

 

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Enhancing The Aesthetics Of A Website Through Fonts And Colors

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Website design can be aesthetically beautiful but it should be clear in communicating a message otherwise, viewers will not respond to it. It is common for users to read the most important information first and this is determined through the use of fonts. Generally, the bigger the font used, the more important the message.

Aside from font, color is also used to highlight an important message. When a contrasting color is used, it directs the viewer’s attention to the message. For example, it in a car park that has 50 cars, 49 of them are black SUV’s and one car a bright pink Mini. Which among the cars will stand out from the rest?

A website has different types of content. The main content is where you see the information that you want viewers to relate to while secondary content can be found in side columns like links to related stories. Navigation is used by viewers to navigate the site and search for other information that the website has. In order to distinguish content from one another, web designers often use different typographic styles. For example, headers are usually bigger than any font on the page. Sometimes it is underlined with a different color from other fonts.

There is nothing more attractive than creating a good balance in web design. When elements are contrasting, web design becomes more charming and sophisticated. For example a clean, easy to read font can be used for copy with stylized headers to achieve a charming balance. A clean serif font can be used for most of the website’s elements with a sketch-y font to differentiate navigation on the left. However, consistency is also important so that pages will not look entirely different. The last thing you want is for the user to be confused thinking that he is looking at a different website.

If you want a more efficient and convenient way to shop for your Bathroom Furniture and furnishings, your best option are online retailers. You will be blown away by the quality of the bathroom vanities, natural stone wash basins and oak-topped free standing units.

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How To Optimize Images On Your Website

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For those planning to make a website for an e-commerce business or to sell their handmade products such as illustrated maps, image optimization is a vital tool that one should know. It is important to attract customers with the images you use alone as well as to reduce the time it takes to load your web pages. This is where image optimization comes in.

If you are planning to display images of the illustrated maps you create on your website then this article is for you. You might be wondering why Google never shows your images when you search for it and what image form should you use – PNG, GIF or JPEG. Here are some tips on how to employ image optimization on your website:

  • When naming your images, it must be descriptive and use only plain English language. You might be tempted to upload your image and just retain the default file name that goes with it but it is a bad idea in the making. Why? SEO is what moves the internet search rank thus keywords are important. In order to optimize your image, you must employ descriptive file names filled with keywords in order to make your image more searchable. Search engines are not only scanning those texts placed in your website but it also looks for the file names used on every images.
  • Before uploading, it is important that you reduce the file size of your images without compromising its quality. The reason for the reduction is due to a study that shows majority of online users will not wait for a website to load more than 3 seconds using their computers and 5 seconds when using their mobile devices. Loading time of a webpage is important since it also affects the ranking algorithm that is used by Google.
  • When uploading your illustrated maps, you might be wondering what file types to use – JPEG, PNG or GIF. It is best to use JPEG because it offers quality images but the file sizes are reduced for faster loading. With the other two, the quality is not as good since the file size are reduced too.

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Tips To Increase Website Speed And Conversion

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If you are one of those people who think that a website’s speed is not that much of a big deal then you are wrong. This is more important for e-commerce sites who are selling products and services as it could affect sales. According to a data by Aberdeen Group, for every one second of delay in loading a website’s page there is an 11 per cent decrease in the number of page views, customer satisfaction is down by 16 per cent and conversions could suffer a loss of about 7 per cent.

In order to avoid these from happening to your website and conversion, here are some things you could do:

  • HTTP Requests should be reduced to a minimum. It has been found out that a web page spends a lot of time loading mainly because of the various parts within a page that needs to be downloaded such as the scripts, images, Flash and many other elements. For every element, HTTP request is made which results in a longer loading page.
  • Response time of the server must be lowered. The recommended server response time should not exceed 200 milliseconds. This can be accomplished by using a web application that could monitor the website.
  • Make use of compression. If you have high quality contents then it is bound to result in large pages. In general, large pages are estimated to be around 100 kb or more. This is not optimal since the size is bulky and would make it harder for the page to download. In order to get over this hurdle, the best way is to zip the contents with the help of compression.
  • Browser caching should be turned on. When a visitor goes into your website, the elements that are inside the page will automatically be kept in a cache for temporary storage. With the help of caching, the browser will load faster the next time a user visits the website since no new HTTP requests will be made. This is perfect for e-commerce site you frequently visit such as Paper Mart for your holiday gift boxes needs.
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Software For Online Business Solutions

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An online business will not run as smoothly without the aid of many tools and software specific for online business solutions which can be easily integrated into the system. This makes the management more easy and handling of various tasks more efficient. Everything is now done automatically that there are thousands of software to choose from depending on the need, requirement and ones preference. The problem now is that because of the many choices, one has to choose the best in order to maximize the potential of an online business while keeping in check the cost of every application used.

Balance is important in making sure that the best apps are used while staying within the budget. This article will help online business decide on what app to use in certain tasks and services.

  • The best software for online business solutions specifically for online backup and recovery is Mozy. It is essential for every business, whether big or small, to make sure that every files and data have proper backups in case of data loss. Though there are now external hard drives with high capacity, any unfortunate accidents can still result to data loss. Therefore it is important to backup the company’s data online using Mozy. Once backup is set up, any unfortunate losses can be easily recovered. For just a few dollars a month, one could get unlimited storage space.
  • In order to keep a business in check, accounting must be done properly. A filing cabinet is an unreliable way to document everything because of fire and other natural disasters. Even without professional knowledge, one will be able to do the accounting with the help of the software by Intuit QuickBooks Pro. Once purchased, one can have easy access and record everything.
  • It is quite known in businesses around the world that Microsoft Outlook is the most used when it comes to email. If you are just starting out and would like to save then the best option is to use Thunderbird. It can deliver what most function Outlook can offer and with no cost.
  • Blogging is one important tool when marketing a business and this is where WordPress comes in. It is easy to set up with an option for a free hosted blog. One can easily learn the ropes because of the interface and there are also instructions provided.
  • Communication is important inside the business network and outside with the clients. Pidgin is the best choice because it caters to a lot of instant messaging software from the popular to the less popular ones and yes, it’s free.
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Essential Web Design Strategies

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Online users are moving away from traditional desktops and laptops when browsing the net;however, the use of smartphones and tablet computers results into several challenges that web developers have to take into account when building websites.

  • Responsive web design is now the norm because it creates an overall design that adjusts from one device to another. It is important for the web designer to build a layout that works well with mobile device. For example, a banner with text will look good on a desktop but it might be unreadable on a smartphone.
  • Many web designers make use of software prototyping and graphics program like Adobe Edge Reflow to experiment with web design. When the design is complete, the code elements can be copied and used on the actual layout.
  • It is critical to have a team when there is a lot of designing and coding going on. If there is team work, projects can be handled quickly. A versatile team can handle all aspects of coding and graphic design.
  • It is very tempting to use templates but it often creates a certain look that is not appealing. If you are dealing with an important corporate client, create a unique look by customizing design.
  • Always look for inspirations. There are layout ideas offline from magazines and books. They can help spark your creativity. Design is difficult but a better option it to do several mockups for the client so there will be room to make a choice.
  • Sometimes, it is good to step away from the screen for a few minutes so that you can see how the design works. There are instances when elements do not seem to work when you are close but suddenly comes together when viewed from a distance.
  • Always validate your code and test your layout on different browsers and devices for which they were designed for. Turn your mobile device sideways to see what happens on the layout.

Web design is particularly challenging but it can easily generate a good first impression of your business. In order to gain online presence in the shortest time possible, visit www.perth-web-design.com.au/.

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Rules To Follow When Creating Website Navigation

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Whether you are aiming to sell a variety of products like clothing, and food, or if you just want to introduce your company or give out information, you should know that websites can never truly be successful without good navigation. The navigation aspect on web design is important because they greatly affect the experience of the user while in a particular website. If your website’s navigation is crap, you can expect users to become frustrated and leave. You can think of navigation as a gateway to the different areas of your website.

When creating navigation for your website, you should know that there are rules that were set up for you to follow. These rules would guide you into making good website navigation.

  1. Make it easy to find.Since the navigation is the ‘gateway,’ naturally it should be placed some place where people would easily find them. Navigation would only take less space that is why you should make the navigation stand out. Preferably, they should be placed near the topmost area of the website so that the visitors would not have to scroll down just to get to the navigation panel.
  2. Navigation should be consistent. This means that the navigation panel should be consistently found on the same place on each page of your website. Not only that, the navigation should also maintain the same font, the same size and the same style.
  3. Navigation sections should be obvious. When you name sections, make sure to use obvious names that would be able to clearly define what the section contains. ‘About us’ should only be about us and ‘Home’ should only be home.
  4. Navigation should make use of fewer sections. When you have too many navigation buttons in your panel, the visitors might get overwhelmed with the number of choices being presented to them unlike those who are specifically searching for Paper Mart bubble wrap on the Paper Mart website which is well designed. This would also divert them to the more important areas of your websites that is why it is recommended to have only a few sections on the navigation.
  5. Navigation should always remind the users their current location. It is easy to get lost in a website that is why you should make sure to highlight the section names of each websites significantly so that users are reminded of their current whereabouts in the case they get lost.
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Website Usability And Its Importance

Website Usability And Its Importance

There are website’s that takes usability in a new level because of the customers they are targeting such as laser eye correction in Liverpool. For these online websites, most of the visitors are patients with poor eyesight thus usability should be the top priority. What does it mean when a website is usable? A website that is usable is one that is able to deliver to the customers a useful and well organized setting. The layout should be navigated easily and the structure should be constructed with much considerations. These factors should be noted in order to make sure that a business will maintain its connection with its existing clients as well as encourage visitors to visit the site again.

The clients should not need to dig deep into the website and click various links in order to get to what they wanted or to what the site is offering. It should be easily located and searched for if need be. This is important in websites that are selling various products and services. These modern times calls that everything can be done more efficiently or else you will lose customers and the interest of visitors. A study shows that a good website should possess three great qualities such as natural approach, simplicity as well as usability. A website that has a high usability coupled with a great website design can easily be attracted to customers and could generate leads and sales. These qualities will also make the customer trust the website more as well as the brand that it advertises.

There are various advantages when a website is done with usability consideration. Making a site that is user friendly will also increase the satisfaction of those who are frequent user and first time visitors as well. If a website is not usable or is not user friendly, there is a big possibility of it losing customers because they don’t have a clue on how to navigate around or they find it time consuming thus the profit and sales will also decrease. This is very important especially for a website with many competitions and offers the same products as the rest of the sites. A user will only stay and avail of your services and products if the website is usable and satisfactory.

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The Best Approach For The Web Design Of A Home Security System Provider

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Having a website is the key source of business for a home security system provider like iHome Alarm Systems. Besides having a website, it is important for web design to include all the key elements like content, navigation bars, color theme and the right typography so that web users will easily understand what the website stands for. Everything must be simplified so that web users will not be confused when navigating the site.

The navigation system should be logical and clear so that users can browse the pages easily. Text on the navigation buttons must be clear and concise so that visitors will immediately understand the meaning. Adding too many tabs in the navigation bar may distract the user from the real purpose of the website. It is important to determine what users will likely need when they browse the site and make sure that these items can easily be found from the homepage.

Once a solid navigation has been built for the site, it is time to add interesting and relevant content. Understand your target audience well enough to determine the right content. Give yourself time to research on the most likely questions and issues regarding security systems that customers are more concerned about.

Spacing in website content is also critical because they make the webpages appear simple and attractive. It is not important to use all the space in the web page instead, use only a certain amount of space that best presents all the information about the organization. Generally, proper use of color can add to the attractiveness of your site but it can also be used as the element to draw user’s attention to content.

Proper typography can make the website design look impressive and it also helps visitors read content more easily. Always make use of a text format that emphasizes content and at the same time enhance the beauty of web design.
Call to action button is something that is often overlooked but it is the best approach to convert visitors into customers. Call to action can be successful if a visitor will be enticed by content and the navigation process. Always ensure a clear message on the call to action button and make sure that there are no broken links.

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Why You Should Choose Custom Design Than Traditional DIY Design

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In this time and age, it can be said that website and product design are keys that can greatly influence the outcome of businesses. This is mainly because of the fact that the Internet is changing the world of businesses from the inside and out. For people who run small businesses, they may be struggling with establishing and maintaining a sufficient online presence while also having to deal with all the known processes of business making. A single person may not be enough to handle all these responsibilities which is probably why they should seek out professional help from other people. Custom design has been a long running trend when it comes to online business making. Business owners who acknowledge their own limits will usually employ the services of other professionals, equipped with the right custom design tool software, who can better work on the task of furthering their online presence while they stick to the other important aspects of the business.

Building an online presence means that you would need to choose between custom design and traditional do-it-yourself design to build your website. Opting for the former is heavily recommended as it can provide you with tons of benefits.
First and foremost, having custom designed website means that the website as a whole, has been built completely without errors. This means every element is in place and is integrated in ways that would benefit not only you but the visitors as well. The website will become easier to navigate, faster to load and can provide maximum user experience. It will not only be fully functional but eye-catching as well.

If you have multiple websites, all of which were made by you, then it can sometimes become too similar with the other. It is better that you find some new perspective on this.

Probably one of the biggest benefits you can get from custom design is that you would be able to center your entire focus on the things that do matter and the things that you do best. Since you would be hiring a professional to build and manage your online presence, this means you can concentrate on the bigger aspect of your business.

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