The Effects Of Color Variance In The General Appeal Of A Website

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Many websites nowadays are trying to stick to a set of colours to use a minimalistic approach in their web design. These colours are generally the set of colours that most designers these days have fallen in love with, the minimalistic set that was created by Google for one of its Android operating systems. This set uses various tones of colours that are discretely separated from each other on a colour scale such as the RGB scale or the CMYK scale. Designers prefer to use these colours as some of them act as natural secondary colours to certain brighter primary shades. This allows them to efficiently usecolours for the webpages.

Following this pattern is the website for solar panels on the Gold Coast, Green Spark, which tries to maintain a minimalistic approach to its colour gamut. Adhering to its namesake, it tries to us green colours to spruce up the elements of this webpage. The background is kept clean with a white shade, and with certain regions being grayed out to give it a more important feel, such as the header or the sub headers. However, when it comes to the use of the green colour, they have used at least 6 different colours of green which are all distinctly separated from each other on the colour scale. They have tried to exhibit a certain type of foliage at the top of their page, to emphasize that their website is for the use of green technologies such as solar panels on the Gold Coast for the betterment of the human race as well as the conservation of Earth. For this they use the colours of leaves in the seasons of Spring and Summer.

The other green colours on use in the website are for the menu bar, and the submit button. They have also used the green colour as a sort of highlighter to bring out the effect of certain words. For example, the words Quick Quote have been made green to highlight them, so that customers of their website are attracted to it and will hence be drawn to it to get a quote. Effectively using the different variety of green colours, this website had kept its elements interesting and fresh.

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Best Solutions To Make A Business Profitable

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There are many different theories on how a small business can be profitable. It is very obvious that a business needs time, money and expertise. No matter the level of business expertise, there will always be functions that have to be outsourced like web design, accounting, customer service or finance. Other businesses prefer the HR management software to automate the business’ human capital in one database.

On the other hand, one of the tools that a business can use to expand its exposure is a mobile website. Sales is the first thing that a business wants and since 1.2 billion people all over the world have mobile gadgets to access the internet, it would be a big shame not to have a mobile friendly website. About 80% of internet users have smart phones which they to use to browse sites and make purchases. If website design is not optimized for mobile, a business loses the opportunity to gain leads and conversions from mobile users.

Responsive website design is best outsourced to the experts to ensure that the website will look good in all types of devices and screen sizes. The look and features that a user will see when he accesses the site on a desktop computer will be rescaled to fit the smaller screen size of a smart phone. Design, content, navigation and method of interaction will be adapted to deliver the same level of usability.

When building a web page for mobile, it is important to consider the target audience and how they will view the website on their mobile phones. Some of the best designs consider the type of device that will be used including resolution, colour options, fonts and other functions to provide the user with a good experience. Website design is tested on a variety of mobile devices to test whether navigation is efficient in the small screen size.

Once every system is in place and everyone in the management is on the same page, it time to think of a solution for an effective HR management strategy. In order to make management easier and more efficient, HR management software is the best possible solution.

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Benefits Of A Customer Service Course

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As they say, the customer is always right. Why is this? Let’s make this simple. The customers are the life of any business for that matter. Without these loyal, paying customers, your business won’t even exist. That’s why they should always be treated with respect and courteousness. In addition to this, you never, ever, not even once, react negatively whenever a customer is complaining about something, whether it’s about you being slow at your work or something that is related to whatever he is buying or paying. It will be the biggest regret you will have in your career and it might even cost you your career. In fact, there have many incidents especially in big malls where salesladies lose their jobs because of failure to practice proper customer service practices. To avoid suffering the same fate, it is recommended that all front liners of businesses, the customer service providers, must undergo a regular customer service course. This is to keep the customer service providers, mostly those who are accepting calls and complaints from customers, updated and regularly trained with the latest trends in dealing with customers.

There are many benefits for both the customers and the customer service providers when the latter undergo a company’s regular customer service course. Below are some of them:

  • There will be a visible increased in the level of motivation and engagement in both sides. If you, as the boss, show your customer service staff that you truly care about their well-being, they will be encouraged to help a problematic customer one way or another. This is about taking the lead.
  • The customer service provider will gain knowledge and useful skill set that she/she can use when dealing with customers.
  • A good training will increase the staff’s morale and that staff will higher confidence level the next time he/she deals with customers.
  • A better customer service will generally result to gaining the customers’ loyalty and will generate more profit for the business.
  • If you practice good customer service, your business will maintain a good reputation among customers.
  • A good customer service will give customers better choices when making purchases.

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Accelerating Move Of The Healthcare Industry To Cloud Computing – Reasons Behind The Increasingly Aggressive Switch

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In a recent breakthrough of medical studies, physicians use a secure platform through Amazon Web cloud-based Services. Collaborative cloud computing healthcare studies help physicians analysis of over 2,000 DNA in an ovarian and breast cancer targetted research. Since this is an enormous amount of data consuming a hundred terabytes, researchers at Mt. Sinai’s Icahn School of Medicine utilize AWS or Amazon Web Services, to securely store source files.

Cloud storage is secure, cost-effective and offers ease of access. This saves researchers a lot of time and resources, and future research would not be without it anymore. The integration of cloud computing healthcare research is necessary to meet three key essential needs: security of the platform and maintains confidentiality of patient information; scalability as the amount of data grows; and it allows collaboration in researchers by just providing access to the cloud, anyone authorized can have access to resources and make their own analysis.

The entire healthcare industry has spent a total of $3.7 billion in cloud services and is forecasted to grow three times to $9.5 billion by the year 2020. The cost efficiency and security of information drove not only physicians and hospital administrators but also patients to prefer cloud services. Healthcare professionals already started depending largely on cloud computing for back office needs only few years ago. This includes patient information storage and exchange. But the use of cloud computing in the healthcare industry has tremendously expanded. Aside from research, telemedicine or virtual care is set to be a thing in the next few years, all things to cloud services. Most routine doctor consultations do not require face to face interaction, so virtual care or telemedicine should be more cost efficient and convenient to both parties involved – doctor and patients. It is predicted that 80% of doctor-patient interactions will then be dependent on the cloud and the Internet.

Other uses of the cloud for health professionals is utilizing it as a medium to provide empowerment tools to patients. This means that patients will have easier and convenient access to information, widening the market reach. Cloud computing is highly versatile and flexible, it can easily be updated centrally to meet any need.

 

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Essential Web Design Strategies

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Online users are moving away from traditional desktops and laptops when browsing the net; however, the use of smartphones and tablet computers results into several challenges that web developers have to take into account when building websites.

  • Responsive web design is now the norm because it creates an overall design that adjusts from one device to another. It is important for the web designer to build a layout that works well with mobile device. For example, a banner with text will look good on a desktop but it might be unreadable on a smartphone.
  • Many web designers make use of software prototyping and graphics program like Adobe Edge Reflow to experiment with web design. When the design is complete, the code elements can be copied and used on the actual layout.
  • It is critical to have a team when there is a lot of designing and coding going on. If there is team work, projects can be handled quickly. A versatile team can handle all aspects of coding and graphic design.
  • It is very tempting to use templates but it often creates a certain look that is not appealing. If you are dealing with an important corporate client, create a unique look by customizing design.
  • Always look for inspirations. There are layout ideas offline from magazines and books. They can help spark your creativity. Design is difficult but a better option it to do several mockups for the client so there will be room to make a choice.
  • Sometimes, it is good to step away from the screen for a few minutes so that you can see how the design works. There are instances when elements do not seem to work when you are close but suddenly comes together when viewed from a distance.
  • Always validate your code and test your layout on different browsers and devices for which they were designed for. Turn your mobile device sideways to see what happens on the layout.

Web design is particularly challenging but it can easily generate a good first impression of your business. In order to gain online presence in the shortest time possible, visit www.perth-web-design.com.au/.

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Website Usability And Its Importance

Website Usability And Its Importance

There are website’s that takes usability in a new level because of the customers they are targeting such as laser eye correction in Liverpool. For these online websites, most of the visitors are patients with poor eyesight thus usability should be the top priority. What does it mean when a website is usable? A website that is usable is one that is able to deliver to the customers a useful and well organized setting. The layout should be navigated easily and the structure should be constructed with much considerations. These factors should be noted in order to make sure that a business will maintain its connection with its existing clients as well as encourage visitors to visit the site again.

The clients should not need to dig deep into the website and click various links in order to get to what they wanted or to what the site is offering. It should be easily located and searched for if need be. This is important in websites that are selling various products and services. These modern times calls that everything can be done more efficiently or else you will lose customers and the interest of visitors. A study shows that a good website should possess three great qualities such as natural approach, simplicity as well as usability. A website that has a high usability coupled with a great website design can easily be attracted to customers and could generate leads and sales. These qualities will also make the customer trust the website more as well as the brand that it advertises.

There are various advantages when a website is done with usability consideration. Making a site that is user friendly will also increase the satisfaction of those who are frequent user and first time visitors as well. If a website is not usable or is not user friendly, there is a big possibility of it losing customers because they don’t have a clue on how to navigate around or they find it time consuming thus the profit and sales will also decrease. This is very important especially for a website with many competitions and offers the same products as the rest of the sites. A user will only stay and avail of your services and products if the website is usable and satisfactory.

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Principles Of Effective Website Design

Principles Of Effective Website Design

A website’s design is where the visitors first land their eyes on. So for some obvious reasons it should be captivating and presentable to look at, although the quality of its content is still the most vital. Therefore, there should be a balance of both. Thus, we have to be reminded that a poorly-designed website will not be appealing and will most likely put the website down, lesser visitors, less conversation, less optimization and what not.

To start, the website should have a main purpose. A clear purpose should be indicated in the website in such a way that readers would easily see it and will know exactly what the website has in store for them. Secondly, communication, the purpose why we are building websites is to help people, to look for information they need for school projects and research. Therefore we should develop a tactic to organized the whole content of the website in a communicative sense, in a way that users would not find it difficult of navigate just to find simple answers for their questions. Third, Typefaces, a format in font should always be readable to the visitors, it should be large enough for ideal reading. Then the colors, as it is stated earlier in this article, web design should be captivating and of course it will be dependent on the color combination seen on the website. Vibrancy of colors also conveys emotions, it should be very encouraging and gives a positive feeling to the viewers. Next are the images, it is better to just put relevant images as it is one way of connecting with the viewers. There are people who are more visually stimulated with images rather than reading a whole bunch of text. Another, the navigation, it should have a hierarchy, sorted out categories and sub-categories still for the benefit of the website users. User friendly websites are most likely viewed or visited, take it from Facebook and Twitter. Then, a grid based layout is not only popular and easy to design, it also adds into the user-friendliness of the whole look. Again, it’s not appealing when there’s a lot of things going on the website so it’s better to arrange the contents into sections, rows or columns.

Another, the “F” pattern design, as it is proven in the studies people automatically see most of the left side of the screen upon scanning and the right side is almost unnoticeable. Therefore, it is better to create this pattern to follow people’s usual behavior and their tendency to overlook important contents of the website. Then, there is the loading time, most people are impatient when it comes to waiting for the website to load. To avoid lagging it’s better to upload images of a smaller size, same goes with files and other elements. Lastly, it should be mobile friendly too, people just love mobility and enjoy the feeling of being empowered with gadgets anywhere they go. It will indeed help a website if it’s accessible to smart phones or tablet as well.

One factor to consider upon developing or designing a website is its usability for people and the benefit that they are getting from it. It’s always their needs that should be catered to ensure their return of gratitude.

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The Process Of Web Design And Development

Web Design and Development

There are numerous steps in web design that were used in building the website for TV Store online. Our website is an integral part of our business that is why all efforts have been made to ensure that it is professionally and creatively designed to optimize the exposure of our Movie costumes. In the competitive world of the internet, it is significant for a business to maximize its exposure on a global basis and the task of web design must be performed by professional website designers and developers.

The process of web design and development

Research – the process of information gathering involves extensive research of the target audience and the market. Research should provide a solid understanding of consumer wants and preferences so that they can be utilized in building the site. Content will be based on the kind of information that potential consumers will look for when they access the site.

Planning – is the process of putting together all information that has been gathered. This will serve as the basis for the content as well as in the development of a navigation system that will be easy to understand. It is always important to keep in mind that the end user will be buying the product and not the search engines.

Design – the target audience must always be considered in website design. For example, TV Store online was designed for consumers who are looking for Movie costumes inspired by popular films. Various elements have been emphasized particularly color to improve user experience.

Development – is the stage where the website is created with elements that include content management system (CMS), interactive contact forms and ecommerce shopping carts. During the development phase, these elements are implemented and made functional.

Testing and delivery – includes the complete functionality of the site and web scripts so that compatibility issues can be solved. Testing will ensure that the website is optimized to be viewed properly in different browser versions. As part of the testing process, the web designer checks whether the codes written for the website validates and meets current web development standards.

Maintenance – after the site has been designed and developed, the work does not end there since the site must be regularly updated with new content and information.

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