In a recent breakthrough of medical studies, physicians use a secure platform through Amazon Web cloud-based Services. Collaborative cloud computing healthcare studies help physicians analysis of over 2,000 DNA in an ovarian and breast cancer targetted research. Since this is an enormous amount of data consuming a hundred terabytes, researchers at Mt. Sinai’s Icahn School of Medicine utilize AWS or Amazon Web Services, to securely store source files.
Cloud storage is secure, cost-effective and offers ease of access. This saves researchers a lot of time and resources, and future research would not be without it anymore. The integration of cloud computing healthcare research is necessary to meet three key essential needs: security of the platform and maintains confidentiality of patient information; scalability as the amount of data grows; and it allows collaboration in researchers by just providing access to the cloud, anyone authorized can have access to resources and make their own analysis.
The entire healthcare industry has spent a total of $3.7 billion in cloud services and is forecasted to grow three times to $9.5 billion by the year 2020. The cost efficiency and security of information drove not only physicians and hospital administrators but also patients to prefer cloud services. Healthcare professionals already started depending largely on cloud computing for back office needs only few years ago. This includes patient information storage and exchange. But the use of cloud computing in the healthcare industry has tremendously expanded. Aside from research, telemedicine or virtual care is set to be a thing in the next few years, all things to cloud services. Most routine doctor consultations do not require face to face interaction, so virtual care or telemedicine should be more cost efficient and convenient to both parties involved – doctor and patients. It is predicted that 80% of doctor-patient interactions will then be dependent on the cloud and the Internet.
Other uses of the cloud for health professionals is utilizing it as a medium to provide empowerment tools to patients. This means that patients will have easier and convenient access to information, widening the market reach. Cloud computing is highly versatile and flexible, it can easily be updated centrally to meet any need.
A web designer has a business to keep thus marketing is also important for them. Marketing should be done in relevance to the current times. You might think of publishing a press release but is it what your business need? Will it reach your potential clients? No. This is why inbound marketing is proving to be a more effective alternative for web designers. As a web designer, here is how you can apply inbound marketing to what you do:
- First, there should be a content plan prior to starting the design. Before building a website or redesigning it, there should be content to focus on. Majority of the designers would focus on anything else and the content will come last and it is evident in the result. It shows that the content is not related with the design of the website. This can be done by planning where you are going to put the features and services of the website, where to put offers, call to action as well as forms and writing contents for your website so you can plan on how the design will revolve around these.
- Website must be optimized for mobile users. This is another important factor nowadays where majority of online users are browsing through their mobile devices. If you don’t want to create a mobile version for your site, make sure that the design is responsive. This way, your website will display properly even on various screen sizes.
- Integrate offers into the website’s design. There should be call to action buttons as well as forms that the visitors can fill up. A signup form will make sure that your visitor will come back. Offering a downloadable guide or e-book is another way to encourage them to sign up.
- Lead capture should be included. This can be done by using the right tools. There are various places in your website where you can put forms in capturing leads and the most common are the popup, sidebar, box that is triggered by scrolling or in the bar located above the navigation option.
All these things are incorporated if you hire crewdo to perform inbound marketing for you business, no matter how big or small.
Web Design Trends You Can Look Forward To
We have been conversing with those guys from Perth Web Design about their insights on web design trends for 2015. These guys prefer simplicity and efficiency because it is easily understood by viewers. Give viewers a complex design and your site will be ignored. We would like to share with you their views on the essentials of web design that you need to look forward to this year.
Responsive web design will continue to grow
Most websites have been adopted for mobile and in 2015, it is expected that more websites will convert to responsive web design so that they will not miss the opportunities presented by mobile internet usage. Because people are increasingly using their mobile gadgets in accessing the web, it is important for a website to be mobile friendly.
Responsive web design means that all website content will remain the same no matter what platform is used. With the introduction of smart watches in 2015, it becomes more important for websites to provide a seamless experience for their users.
3D elements in web design
Flat design is a huge trend but it does not allow web designers to use their creativity. What web designers do is use some 3D text effect elements in the landing pages with the rest of the pages in flat design. A few years ago, 3D elements were the trend in web design because of the advent of HTML5 and CSS3 and some of the sites that used 3D still look great. It is only important for the web designer to balance the intricacies of 3D elements so that design will remain simple and effective.
Bigger, bolder and better typography
Web design is still 95% typography because users need to read a lot of text for the necessary information. Typography needs a lot of attention from web designers because it affects usability and the aesthetics of the site. Typography is also one of the ways of delivering brand message. In 2015, expect bigger and bolder fonts to enhance the reading experience of users. In responsive web design, typography also matters because mobile users will not be required to strain their eyes to read information.
Some Web Trends To Watch Out For In 2015
The year of 2014 has been a year of simplicity for the web design world as web designers try to maintain simplified websites instead of the complex ones. Of course, this is done with the users in mind – for them to easily understand everything that is in a particular website. In order to provide a quick and easy way to use a website for every user, the web design industry continues to provide improvements and make sure that the time allotted for each visited site will be a time well spent.
Below are some of the most anticipated web trends for 2015:
Responsiveness of a web design has been a staple trend for the past years. It does not just give a huge impact on the site owner’s search optimization strategy but also on the overall approachability of the website.
2. Improved Typography
A website will not stand alone without texts. Aside from the need to deliver clearly the message or information, stylishness and quality of the fonts are also considered here. Font kits are already available online for purchase at a price that is reasonable and worthy.
3. Scrolling Instead of Mere Clicking
Some of the most desirable features of any website are easy navigation and faster loading time. 2015, as anticipated, will offer web design trends that include scrolling as being dominant from the usual clicking.
4. Large Images
A large and beautifully placed image never fails to attract readers on the web. Images and videos are prominent in any site upon first sight. Readers usually look at these first before reading the texts. That is why techniques in image optimization will never be out of the list.
5. Ghost Buttons
To provide easy and enjoyable navigation experience for the users, ghost buttons will be present in 2015. Ghost buttons provide style and animation that is pleasing to use.
Leaving an impact to the reader through a well-designed website will surely be a cue for him/her to return. And this is one of the purposes of any site owner – for the users to patronize the website and its content.