An artist is all about their art, naturally. An artist lives or dies on their art; they’re only ever as strong as their portfolio. That means that if artists can’t show off their portfolio, then they can’t share their art or profit from it. That’s why artist’s site like Rabinky Art matters; it’s a platform for them to share their art, get people talking about them, and find clients.
If you’re still not sure why an artist needs a site, here’s a more in-depth look at it.
The moment an artist decides they want to sell their artwork, they’ve pretty much decided to start a business. Like with any business these days, they need a well-designed website to properly establish themselves online and be taken seriously. A site like what Rabinky Art has is the artist’s way of staying in contact with customers, provide people with their contact information, have a portfolio of their work, as well as letting them sell their art without having to go through a middleman.
An online platform, on top of all of these useful bonuses provides artists an air of professionalism that lets them network and build up reputation online.
An artist needs a portfolio; they need people to see their work, know what galleries they’ve been showcased in, and all that other jazz. A professional website does this job beautifully, letting artists share themselves and their work to other people; how they became an artist, what they’re about, how they do art, that sort of thing.
These questions are important, as these are the sorts of inquiries that potential clients tend to have.
One of the most beneficial and most important things an artist’s website provides them is control over their own marketing assets. Third-party services like Instagram or Etsy don’t provide artists with direct control over how their art is marketed; the presentations, who’s advertising on that page, and how the listing actually looks.
The complete control provided by a site means that they’re basically an artist’s domain; a place where they can present their art and profit from it without any third-parties making changes that they don’t have any say on.