Useful Tips When Designing A Small Business Website

Does a retailer selling kitchen tiles need a website? Word of mouth and social media allow a business to reach its target audience but a website generates online presence. The fact is 48% of consumers will not consider a business that has no website. However, how should a small business website look?

One of the most important components of a small business website is a well-organized navigation bar. At least 89% of users prefer user-friendly navigation bar that appears consistently on all the pages aside from the homepage or landing page. A sticky navigation bar always stays on top while the visitor scrolls the web page.

The navigation bar is used by visitors to reach all the important pages of the website. If the website has many pages, an option is a drop-down menu to properly organize the pages. The logo is typically placed on the top left corner. When the logo in the navigation bar is clicked, it should take the user to the homepage.

Since mobile devices are credited for at least 50% of website traffic, navigation must work perfectly in the smaller screens of mobile devices. A good practice is to put all of the navigation bar links in a hamburger menu when a user is viewing the website through a mobile device.

The website of kitchen tiles retailer usually looks different from the website of a restaurant. The website of a small business must be designed based on the target audience with focus on user experience and not over-the-top visuals. Visitors are often distracted by heavy design elements that could also slow down the site.

When selling a product online, responsive web design is mandatory. If the site does not render properly on mobile, the user will leave the site. A non-responsive web design has poor engagement, low conversion rates and low page ranking in search engine results.

If you want the kitchen design to come to life, use kitchen tiles in the right colour and size. There are decorative feature tiles that can make a kitchen truly unique. Large tiles can make the kitchen appear larger but make sure that the tiles are made from hard material to withstand foot traffic.

This entry was posted in Business. Bookmark the permalink. Follow any comments here with the RSS feed for this post. Both comments and trackbacks are currently closed.

Privacy Policy - Terms Of Service

(C) 2016 All Rights Reserved. The Ruhm