Online review sites are the first places that customers think about when they want to leave a feedback. People who are planning to purchase a product or service will usually check reviews before making a buying decision because reviews provide them with the information that can’t be found in advertisements.
However, businesses should know that the valuable content from customers can be promoted on social media. In spite of the bad press that social media is receiving, the platforms continue to have a captive audience. It will be a missed opportunity not to share customer reviews on Facebook, YouTube, Twitter, etc.
According to the results of surveys, an average customer will usually read at least 10 reviews before he will trust a business. This means that customer reviews must be promoted to build trust among the audience.
There are third-party review sites that cater to specific industries where customers rate businesses on a 5-star scale. Businesses are listed for free including their information like store hours, location, and reviews. After collecting the reviews left by consumers, it makes sense to choose the most favorable and highlight it on the website. Use an attention-grabbing headline to catch the attention of visitors. You can also use visuals, photographs, and videos when you create the posts.
A digital marketing agency shows its appreciation for the king kong agency reviews it receives by thanking them for their opinion. When customers know that the company values their opinion, they are encouraged to leave their feedback based on their personal experience with the brand.